Cap and Beanie Sales Report 2023-2024 (Jan 1 - Aug 1)
Quick Summary: Our cap and beanie sales data from January 2023 to August 2024 shows strong performance in popular styles like the C112 Port Authority Snapback and NE1000 New Era Structured Cap. Beanie sales peak in Q4, aligning with colder weather demands.
Monthly Sales Trend
The chart above shows our monthly sales trend for caps and beanies. We can see a consistent growth pattern, with peaks during the colder months for beanies. The trend suggests we're on track for a 15% increase in sales for 2024 compared to 2023.
Top Selling Styles
| Style Number | Description | Units Sold | % of Total Sales |
|---|---|---|---|
| C112 | Port Authority Snapback Trucker Cap | 5,230 | 22% |
| NE1000 | New Era Structured Stretch Cotton Cap | 4,150 | 17% |
| CP90 | Port Company Knit Cap (Beanie) | 3,780 | 16% |
| 112 | Richardson Trucker Cap | 2,950 | 12% |
| CP80 | Port Company Six-Panel Twill Cap | 2,400 | 10% |
Quarterly Beanie Sales
As expected, Q4 shows the highest beanie sales due to colder weather. However, we're seeing an increasing trend in year-round beanie wear, particularly in our CP90 style.
Color Distribution
The horizontal bar chart above shows the distribution of cap colors sold. Black, Navy, and Gray continue to be our top sellers, but we're seeing growth in Camo and brighter color options.
Top Selling Colors by Style
| Style | Top Colors |
|---|---|
| C112 Port Authority Snapback | Black, Navy, Heather Gray |
| NE1000 New Era Structured | Black, Navy, Dark Brown |
| CP90 Port Company Knit Cap | Black, Athletic Heather, Red |
Customer Purchasing Guide
Choosing the Right Cap:
- For everyday wear: Consider the C112 Port Authority Snapback or CP80 Six-Panel Twill Cap. These styles offer comfort and versatility.
- For a premium look: The NE1000 New Era Structured Cap provides a high-end feel and is great for branding.
- For outdoor activities: The 112 Richardson Trucker Cap offers excellent breathability and sun protection.
- For colder weather: Our CP90 Knit Cap (Beanie) is a popular choice, offering warmth and style.
Customization Options:
- Embroidery: Available on all cap styles, ideal for logos and text.
- Patches: Popular on trucker-style caps (C112, 112), great for detailed designs.
- Screen Printing: Best for simpler designs on flat surfaces of caps.
Ordering Tips:
- Order early for seasonal needs, especially beanies for fall/winter.
- Consider bundle deals with matching caps and beanies for a complete set.
- Bulk orders (50+ units) may qualify for additional discounts.
Trending Now: Eco-friendly caps like our C112ECO model are gaining popularity. These caps use recycled materials without compromising on style or quality.