Instructions for Pricing Custom Gift Boxes
For Sales Representatives at Northwest Custom Apparel
Overview
This guide provides step-by-step instructions for pricing custom gift boxes for our customers' Christmas packages. Each gift box includes (this is an example):
- 3 Embroidered Items:
- Carhartt Rain Defender Paxton Heavyweight Hooded Zip Mock Sweatshirt (CT100617)
- Port & Company Essential Fleece Pullover Hooded Sweatshirt (PC90H)
- Carhartt Force Short Sleeve Pocket T-Shirt (CT104616)
- Free Carhartt Gloves (retail value $19.00) as an early order incentive
- Personalized Packaging with the employee's name
Steps to Price a Gift Box
1. Determine the Number of Gift Boxes
- Ask the Customer: How many gift boxes do they wish to order?
- Example: Customer wants to order 20 gift boxes.
2. Confirm the Number of Items per Box
- Each gift box contains 3 items.
- Total Items: Number of boxes × 3 items per box.
- Example: 20 boxes × 3 items = 60 total items.
3. Use the Price Break for 12-23 Units
- Base Pricing Level: Always use the 12-23 units price break for each item, regardless of the total quantity.
- Reason: Simplifies pricing and ensures consistency.
4. Calculate Item Costs per Box
Item Prices at 12-23 Units (Including Embroidery)
Item | Style No. | 12-23 Units Price |
---|---|---|
Carhartt Rain Defender Sweatshirt | CT100617 | $90.00 |
Port & Company Sweatshirt | PC90H | $37.00 |
Carhartt T-Shirt | CT104616 | $45.00 |
Note: The prices above are for sizes S-XL. The $5.00 buffer per box covers larger sizes and any unexpected costs.
5. Incorporate Size Surcharge and Buffer
- Add $5.00 per Box: This covers larger size surcharges and any unexpected costs.
- Do Not Add Individual Size Surcharges: The $5.00 buffer accounts for these.
6. Add Packaging and Handling Fees
- Gift Box Charge: $4.00 per box
- Handling Fee: $7.00 per box (includes processing, sorting, and personalizing)
- Total Packaging & Handling: $4.00 + $7.00 = $11.00 per box
7. Calculate Total Cost per Box
Example Calculation for Sizes S-XL:
- Item Costs per Box:
- Carhartt Sweatshirt: $90.00
- Port & Company Sweatshirt: $37.00
- Carhartt T-Shirt: $45.00
- Subtotal Items: $90.00 + $37.00 + $45.00 = $172.00
- Add Packaging, Handling, and Buffer:
- Packaging & Handling: $11.00
- Size Buffer: $5.00
- Total Additions: $11.00 + $5.00 = $16.00
- Total Cost per Box Before Discount:
- $172.00 (Items) + $16.00 (Additions) = $188.00
8. Apply Volume Discount
- Discount Rates:
- 10-49 Boxes: 5% Discount
- 50-99 Boxes: 10% Discount
- 100+ Boxes: 15% Discount
- Calculate Discount:
- Number of Boxes: 20 boxes
- Applicable Discount: 5%
- Discount Amount per Box: $188.00 × 5% = $9.40
- Discounted Price per Box: $188.00 - $9.40 = $178.60
9. Present the Final Price to the Customer
- Final Price per Box: $178.60
- Includes:
- All three embroidered items
- Packaging and handling
- Size surcharge buffer
- Free Carhartt gloves (for early orders)
10. Confirm Order Details
- Sizes Needed: Collect sizes for each employee.
- Logos: Obtain the company's logo for embroidery.
- Employee Names: For personalizing the boxes.
- Delivery Date: Confirm to ensure timely delivery.
Key Points to Remember
- Price Consistency: Always use the 12-23 units price break for base pricing.
- Simplified Pricing: The $5.00 buffer per box covers size surcharges—no need to calculate individual size upcharges.
- Volume Discounts: Apply the appropriate discount based on the total number of boxes.
- Early Order Incentive: Highlight the free Carhartt gloves for orders placed by the specified deadline.
- Packaging & Handling: Always include the $11.00 fee per box.
Example Summary for Pricing
For 20 Boxes (Sizes S-XL)
- Item Costs per Box: $172.00
- Additions per Box:
- Packaging & Handling: $11.00
- Size Buffer: $5.00
- Total Additions: $16.00
- Total Before Discount: $188.00
- Discount (5%): $9.40
- Final Price per Box: $188.00 - $9.40 = $178.60
Frequently Asked Questions
Q1: What if the customer orders sizes above XL?
A: The $5.00 buffer per box covers average size surcharges. No additional charges are necessary.
Q2: Should we adjust the base pricing if the customer orders more than 23 units of an item?
A: No, always use the 12-23 units price break for consistency.
Q3: Can the customer choose different items?
A: The standard gift box includes the three specified items. Any changes may require a custom quote.
Final Checklist
- ✅ Determine Number of Boxes
- ✅ Confirm 3 Items per Box
- ✅ Use 12-23 Units Price Break for Each Item
- ✅ Add $5.00 Buffer per Box
- ✅ Include $11.00 Packaging & Handling Fee
- ✅ Apply Appropriate Volume Discount
- ✅ Present Final Price to Customer
- ✅ Collect Order Details
Contact Information
By following this guide, you will ensure accurate and consistent pricing for our customers, enhancing their experience and promoting successful sales.